{"title":"Wisdom","description":"","products":[{"product_id":"wisdom-clean-between-flosser-30s","title":"Wisdom Clean Between Mint Flossers (30 Pack)","description":"\u003cp\u003eWisdom Clean Between Mint Flossers are easy-to-use pre-threaded floss picks featuring extra-strong, advanced silk-like tape that slides effortlessly into even tight gaps between teeth. The mint flavour leaves a fresh, clean sensation after flossing, and the ergonomic handle provides comfortable control for users of all ages. Supplied in a 30-pack, they offer an accessible, convenient format for patients who prefer floss picks over traditional floss.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eExtra-strong silk-like tape for reliable, shred-resistant flossing\u003c\/li\u003e\n\u003cli\u003eSlides effortlessly into even tight interdental spaces\u003c\/li\u003e\n\u003cli\u003eMint flavour for a fresh, clean sensation after use\u003c\/li\u003e\n\u003cli\u003eErgonomic handle for comfortable grip and control\u003c\/li\u003e\n\u003cli\u003eEasy pre-threaded format - ideal for all ages\u003c\/li\u003e\n\u003cli\u003e30-pack for convenient daily use value\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wisdom","offers":[{"title":"Default Title","offer_id":44039494533162,"sku":"WI231","price":1.54,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0692\/8098\/9226\/files\/wi231-wisdom-clean-between-flosser-30s.jpg?v=1778596285"},{"product_id":"wisdom-fresh-effect-woodsticks","title":"Wisdom Fresh Effect Woodsticks (100 Sticks)","description":"\u003cp\u003eWisdom Fresh Effect Woodsticks are extra-minty interdental cleaning sticks with a triangular profile designed to effectively clean between the teeth and remove food debris after meals. The triangular shape adapts naturally to the interdental space for efficient cleaning, and the intense mint flavour leaves a fresh, clean sensation in the mouth. Supplied in a pack of 100 for outstanding value.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eTriangular profile designed to clean effectively between the teeth\u003c\/li\u003e\n\u003cli\u003eExtra minty flavour for a fresh, clean sensation after use\u003c\/li\u003e\n\u003cli\u003eRemoves food debris from interdental spaces\u003c\/li\u003e\n\u003cli\u003eIdeal for use between meals and after eating\u003c\/li\u003e\n\u003cli\u003eNatural wood construction\u003c\/li\u003e\n\u003cli\u003e100-stick pack for outstanding daily use value\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wisdom","offers":[{"title":"Default Title","offer_id":44039494565930,"sku":"WI233","price":2.39,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0692\/8098\/9226\/files\/wi233-wisdom-fresh-effect-woodsticks.jpg?v=1778595941"},{"product_id":"wisdom-interproximal-set","title":"Wisdom Interproximal Set","description":"\u003cp\u003eThe Wisdom Interproximal Set is a complete interdental cleaning kit featuring a 3-way handle that allows access to all areas of the mouth, including between the teeth and around crowns, bridgework, and orthodontic appliances. The plastic wire design and flexible brush tips provide effective cleaning in even hard-to-reach interproximal spaces, making it a versatile and affordable introductory interdental tool for patients new to interdental care.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e3-way handle for improved access to all areas of the mouth\u003c\/li\u003e\n\u003cli\u003eCleans effectively between teeth and around crowns, bridges, and appliances\u003c\/li\u003e\n\u003cli\u003ePlastic wire design for safety around restorations\u003c\/li\u003e\n\u003cli\u003eFlexible brush tips for comfortable interproximal cleaning\u003c\/li\u003e\n\u003cli\u003eVersatile kit suitable for a variety of interdental cleaning needs\u003c\/li\u003e\n\u003cli\u003eAffordable introductory interdental tool for practice retail\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wisdom","offers":[{"title":"Default Title","offer_id":44039494598698,"sku":"WI302","price":0.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0692\/8098\/9226\/files\/wi302-wisdom-interproximal-set.jpg?v=1778595922"},{"product_id":"wisdom-interspace-brush","title":"Wisdom Interspace Toothbrush","description":"\u003cp\u003eThe Wisdom Interspace Toothbrush is a single-tufted interspace brush designed to remove plaque from the more difficult-to-reach areas of the mouth, cleaning between the teeth and along the gum margin with precision. Its classic single-tuft design allows effective targeted cleaning in areas a standard toothbrush cannot access, making it an essential supplementary brush for patients with restorations, implants, or orthodontic appliances.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSingle-tufted design for targeted cleaning in hard-to-reach areas\u003c\/li\u003e\n\u003cli\u003eCleans between teeth and along the gum margin effectively\u003c\/li\u003e\n\u003cli\u003eIdeal for use around restorations, implants, and orthodontic appliances\u003c\/li\u003e\n\u003cli\u003eRemoves plaque from areas a standard toothbrush cannot reach\u003c\/li\u003e\n\u003cli\u003eCost-effective interspace brush for daily supplementary use\u003c\/li\u003e\n\u003cli\u003eSuitable for a wide range of patient oral hygiene needs\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wisdom","offers":[{"title":"Default Title","offer_id":44039494631466,"sku":"WI404","price":1.1,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0692\/8098\/9226\/files\/wi404-wisdom-interspace-brush.jpg?v=1778595901"},{"product_id":"wisdom-interspace-super-slim-brush","title":"Wisdom Interspace Super Slim Toothbrush","description":"\u003cp\u003eThe Wisdom Interspace Super Slim Toothbrush is a single-tufted interspace brush with a long, thin tuft specifically designed to clean difficult-to-access areas along the gum margin and between teeth. Its super slim design provides exceptional access to the gingival crevice and around restorations, orthodontic appliances, and implants, making it an ideal supplementary tool for patients requiring precise gum-line cleaning.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSingle-tufted super slim design for exceptional gum-line access\u003c\/li\u003e\n\u003cli\u003eLong thin tuft for cleaning in difficult, hard-to-reach areas\u003c\/li\u003e\n\u003cli\u003eEffectively removes plaque along the gum margin\u003c\/li\u003e\n\u003cli\u003eIdeal for use around restorations, orthodontic appliances, and implants\u003c\/li\u003e\n\u003cli\u003eCost-effective single-tufted interspace brush for patient recommendation\u003c\/li\u003e\n\u003cli\u003eExcellent supplementary cleaning tool for daily routine\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wisdom","offers":[{"title":"Default Title","offer_id":44039494664234,"sku":"WI405","price":1.1,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0692\/8098\/9226\/files\/wi405-interspace-super-slim-green-pack.jpg?v=1778595882"},{"product_id":"wisdom-fresh-effect-mint-burst-expanding-floss-30m","title":"Wisdom Fresh Effect Mint Burst Expanding Floss (30m)","description":"\u003cp\u003eWisdom Fresh Effect Mint Burst Expanding Floss is an innovative fluoride-coated floss that expands on contact with moisture to fill and clean the entire interdental space more thoroughly than standard non-expanding floss. The intense mint burst flavour provides a fresh, clean sensation, and the fluoride coating adds cavity protection at the point of cleaning. 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The flexibility allows the brush to bend and navigate curved interdental spaces more easily, providing improved access alongside reduced patient discomfort. 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Its straightforward design makes daily denture cleaning simple and mess-free, and the affordable price point makes it an ideal retail product for dental practices. Please note: item colour may vary from the image shown.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCompact denture soaking container for daily appliance care\u003c\/li\u003e\n\u003cli\u003eRetractable basket for easy, hygienic appliance removal after soaking\u003c\/li\u003e\n\u003cli\u003eSuitable for full and partial dentures, retainers, and removable appliances\u003c\/li\u003e\n\u003cli\u003ePractical, mess-free design for daily use\u003c\/li\u003e\n\u003cli\u003eExcellent retail value for dental and prosthetic practices\u003c\/li\u003e\n\u003cli\u003eColour may vary from image shown\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wisdom","offers":[{"title":"Default Title","offer_id":44039494991914,"sku":"WI702","price":1.7,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0692\/8098\/9226\/files\/wi702-denture-bath.jpg?v=1778595604"},{"product_id":"wisdom-denture-brushes","title":"Wisdom Denture Toothbrush","description":"\u003cp\u003eThe Wisdom Denture Toothbrush is specially shaped to match the contours of dentures for effective, thorough cleaning of all denture surfaces. 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The dual-use replacement head combines floss and a toothpick in one, and the 25 refill heads included provide a complete, economical flossing solution. 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The angled harp shape stabilises the floss for better control during use, and the smooth gliding action makes them particularly suitable for patients with tight contacts or those who find standard flosser picks difficult to use.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAngled harp head for improved access to posterior teeth\u003c\/li\u003e\n\u003cli\u003eSoft silk-like floss slides effortlessly through tight contacts\u003c\/li\u003e\n\u003cli\u003eAngled design stabilises floss for better control\u003c\/li\u003e\n\u003cli\u003eIdeal for patients with tight interdental spaces\u003c\/li\u003e\n\u003cli\u003eEasy to use format for patients who find traditional flossing difficult\u003c\/li\u003e\n\u003cli\u003e30-pack for convenient daily use\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wisdom","offers":[{"title":"Default Title","offer_id":44039495548970,"sku":"WI730","price":2.45,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0692\/8098\/9226\/files\/wi730-wisdom-easy-slide-angled-flosser.jpg?v=1778595165"},{"product_id":"wisdom-smokers-toothbrush","title":"Wisdom Smokers Toothbrush","description":"\u003cp\u003eThe Wisdom Smokers Toothbrush is a specialist toothbrush designed to address the specific oral hygiene challenges of smokers, featuring extra hard, end-rounded filaments for effective removal of tobacco and food stains. The easy-grip handle provides maximum brushing control for thorough stain removal, and the hard bristle configuration delivers powerful cleaning action for patients with significant staining.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eExtra hard end-rounded filaments for powerful stain removal\u003c\/li\u003e\n\u003cli\u003eSpecifically designed for effective removal of tobacco and food stains\u003c\/li\u003e\n\u003cli\u003eEasy-grip handle for maximum brushing control during stain removal\u003c\/li\u003e\n\u003cli\u003eSuitable for smokers experiencing significant surface staining\u003c\/li\u003e\n\u003cli\u003eEnd-rounded filaments to minimise gum trauma during hard bristle use\u003c\/li\u003e\n\u003cli\u003eAffordable specialist stain-removal toothbrush for practice retail\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wisdom","offers":[{"title":"Default Title","offer_id":44039495614506,"sku":"WI740","price":0.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0692\/8098\/9226\/files\/wi740-wisdom-smokers-toothbrush.jpg?v=1778595183"},{"product_id":"wisdom-dental-floss-100m","title":"Wisdom Dental Floss (100m)","description":"\u003cp\u003eWisdom Dental Floss is a reliable, good-value dental floss that cleans effectively between teeth and below the gum line, reaching the hard-to-access proximal surfaces where plaque and food accumulate. 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The eraser-style format uses a gentle polishing action to lift and remove surface stains caused by tea, coffee, tobacco, and food, leaving teeth looking cleaner and brighter. 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